HyperboleHyperbole is deliberate exaggeration for emphasis or humour.
Easy Examples of Hyperbole
- You have lost of ton of weight.
- I've got a million things to do.
- Your mum is going to have a fit when she sees that tattoo.
- I could eat a scabby horse.
Real-Life Examples of HyperboleWith hyperbole, the literal meaning is not the intended meaning.
- My mother worked her fingers to the bone trying to provide for me and my brother. (US soccer player Tim Howard)
- You can always count on Americans to do the right thing - after they've tried everything else. (Winston Churchill)
- Give a girl the right shoes, and she can conquer the world. (Actress Marilyn Monroe)
- Lee's arms were like strands of cotton hanging from his T-shirt. (This is a hyperbolic simile.)
- His cigar was a smouldering zeppelin that assured no intrusion into his personal space. (This is a hyperbolic metaphor.)
Why Should I Care about Hyperbole?Hyperbole can be used to convey a message, opinion or emotion in an interesting or witty way. Hyperbole is more common in everyday speech and verse (e.g., poetry, songs) than in business prose, but does have some utility in business, particularly in advertising.
If the truth of something is, let's say, 5/10, yet you present it as 10/10 with hyperbole, then it will be difficult for your audience to recover all the way back to 5/10. Therefore, you will have influenced them to adopt a position favourable for you.
- Probably the best lager in the world. (The famous Carlsberg slogan is a good example of hyperbole in advertising. Even if you don't believe the claim, it leaves you with the idea that Carlsberg is at least a contender. Of interest, in its home country of Denmark, the slogan was "probably the best beer in town" because the Danish authorities did not allow hyperbole in advertising.)
- Cartooning is the truth of something through exaggeration. (American artist Bill Sienkiewicz)
- Hyperbole is a God-given gift that allows you to:
- To convey your message in an interesting or witty manner.
- To divulge your sentiment towards an issue.
- To influence your readers towards your position.